Key Takeaways:
- Samsung reveals S95D and S90D OLED TVs ahead of the CES 2024.
- While both TVs promise a 20% higher brightness than last year’s models, the premium S95D gets an anti-glare coating that aims to fully eliminate reflections in brightly lit rooms.
- Other features include a 4K 144Hz refresh rate, AI mode to automatically adjust the picture and sound to suit the game being played, Samsung ID-based content recommendations, and TV Plus FAST, among others.
Ahead of the CES 2024, in Las Vegas, Samsung has announced the latest lineup of its flagship OLED 4K televisions: the S95D and S90D.
The two new models are successors to last year’s widely successful S95C and S90C QD-OLEDs, which were even voted by reviewers as the best TV of the year. Therefore, the expectations for the Korean giant’s all-new OLEDs are rather high.
Samsung’s New OLEDs Get Brighter Display With Anti-Glare Coating
Samsung has confirmed that both flagship TVs will be available in sizes between 55-inch and 77-inch and get a few interesting features. The company promises up to 20% more brightness, claiming that the higher-end S95D can achieve 1,600 nits of peak brightness compared to 1,400 nits on 2023’s S95C.
The S95D also gets the ultra-popular Frame TV’s OLED anti-glare screen coating, which seeks to improve your viewing experience by blocking reflections in brightly lit rooms. Samsung says the coating ensures that household objects and lights won’t appear on the TV screen.
The company also claims that it won’t compromise on contrast or viewing angles. The feature could offer an effective solution to the age-old problem of OLED TVs struggling with brightness issues in well-lit rooms due to their focus on delivering highly accurate black tones and shadows.
However, the S90D will be getting a matte finish screen instead of the anti-glare coating, which also reduces reflections but not as effectively.
Aside from the anti-glare display, you get the same tried-and-trusted quantum dot OLED technology that Samsung has been using in its TVs for the past couple of years. They are guaranteed to deliver richer and more vivid colors at higher brightness levels than the traditional WOLED panels used by LG.
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Both Flagship Samsung OLEDs To Support 4K 144Hz With Enhanced Gaming Performance
The S95D and S90D will support 4K playback at a 144Hz refresh rate, the same as last year. Additionally, both TVs get FreeSync Premium Pro and FreeSync Premium capabilities for enhanced gaming performance. The OLEDs also feature Samsung’s updated Game Bar 4.0 which brings a new AI Auto Mode that automatically adjusts picture and sound to suit the genre of game you are playing on the TV.
Carried over from last year are also the speaker configuration, power outputs, gaming features, and lack of Dolby Vision. Samsung continues to favor the HDR10 and HDR10 Plus while rivals LG introduced Dolby Atmos and Dolby Vision on its 2024 OLEDs.
The S95D is less than 11 millimeters thin and comes with Samsung’s One Connect Box, which lets you plug in your streaming devices and gaming consoles and the TV runs it via a single cable.
Like the rest of Samsung’s TV lineup, the S95D and S90D runs on the latest version of its Tizen operating system. This means that each person in a home will be able to use their own Samsung ID to view personalized content on the TVs.
Samsung is also encouraging customers to opt for its TV Plus FAST service, which is an interface that combines hundreds of free-to-watch channels into one.
Although Samsung has not provided any official release date or pricing information for its flagship OLEDs, we can expect the TVs to reach store shelves in the coming weeks.
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