Philips Monitors reaches out to channel partners in Egypt
BUSINESS
By BiztechAfrica – Feb. 24, 2014, 8:45 a.m.
MMD, the leading technology company and brand license partner for Philips Monitors, has announced the successful conclusion of its roadshow in Cairo, Egypt. The event was recently held at Grand Nile Tower Hotel, Cairo in association with Philips monitors in-country distributor QDS (part of Gulf Shadows Computer Systems group).
The event was held in order to showcase Philips display products and solutions for the Egyptian market. “This was our first-ever event in Egypt. The event was held to showcase the depth of our product line and a chance to get closer to the Egyptian market and to connect with local distributors and resellers,” explained Vineeth Sebastian, Regional Sales Director-MEA at MMD.“The event provided us with a platform to showcase our strength in terms of solutions and innovations to meet the requirements of the market based on local and global technology trends.”
Speakers at the event included Sharief Abdel Azim, the Managing Director at QDS; Vineeth Sebastian, the Regional Sales Director-MEA at MMD and Sameh Gamal, Business Development Manager-MENA at MMD.
QDS, Philips monitors local partner in Egypt, kicked-off the roadshow by introducing themselves which was followed by MMD corporate presentation, the company’s marketing strategies, and the company’s position in the Europe, Middle East and Africa (EMEA) region.
During the event top executives from MMD made presentation about industry and market trends, completive analysis, and also shared their product and technology roadmap with the channel partners. A gala dinner and raffle draw wrapped up the event. Over 100 channel partners and resellers attended the roadshow in Cairo.
Sharief Abdel Azim, the MD at QDS said: “We are happy to partner with MMD in the Egyptian market and we are certain with our efforts and support of Philips monitors, we will be able to corner a big size of the market. This event has helped us to deliver the key messaging from MMD and in same time we were also able to showcase wide array of Philips display products and solutions.”
“Our products and solutions, not only deliver a host of business and customer enhancements, but also improve user experiences, and drives cost savings. Our customers see the return on investment (ROI) in a very short span of time with Philips’s display products and solutions,” concluded Sebastian.
Pleased with the high turnout, MMD now plans to take this roadshow beyond Egypt and hold such partner events in various countries across the Middle East region.
