By Nana Appiah Acquaye, Accra, Ghana
Glo Ghana has preceded the launch of its long-awaited mobile network service with a promotion known as the Glo ‘Reserve Your Number Campaign’ in Accra.
It had been expected that the service itself would be launched today.
However, Globacom Limited, operators of what will be the country’s sixth mobile telecom network, says the unveiling of the campaign is part of activities to usher in Glo Mobile Ghana Network, a robust network which will be the “enduring pride of all Ghanaians”.
At a press launch held at the plush Movinpic Hotel in Accra today, the Chief Operation Officer of Glo Ghana Limited, George Andah, told journalists that Glo Mobile Ghana is providing the general public with a special interactive Glo SMS-based facility which will enable customers in Ghana to reserve their preferred number on the Glo Mobile Network’s 023-3 number series, by texting their preferred number to Glo SMS code 0230010100.
According to him, subscribers will have the opportunity to select six special digits they wish to add to the first four digits, which could be their date birth or any special day in their lives.
Explaining why Glo Ghana has started its launch with activities as a prelude to the introduction of its mobile network, Andah said Glo believes in the Ghanaian customer and for that matter would be treated as a ‘super-king’.
“In the increasingly dynamic world of business, we at Glo believe that the customer is the super king. That is why we have decide to commence our launch activities with the Reserve Your Number campaign as a mark of honor to our customers and also in response to the feedback we have received from the public regarding people’s desire to acquire special numbers on a first served basis,” he said.
Disclosing what Glo has been up to in terms of establishing a formidable foundation in Ghana to offer quality, reliable yet affordable service, the COO of Glo Ghana pointed out that for the last three years, Glo Ghana has been methodically putting together everything needed to deliver world class service to the Ghanaian public.
He said that Glo’s state of the art infrastructure includes over 1,600 Base Transceiver Stations (BTS), four Switches with capacity for up to 10 million lines with congestion free service, 18 Base Switching Centres (BSC), 800 3G Node Bs, an ultra modern call centre and 25 Glo World outlets.
The Glo network is powered by the latest communications technology in mobile data broadband and is complemented by the high-capacity Glo 1 submarine fibre optic cable. Glo operations are backed up by a 2,900 kilometre-long network of terrestrial fibre optic ring.
The event witnessed a massive attendance of media personnel, high-profile Ghanaian celebrities signed on by Glo Ghana as its ambassadors, and special representatives from the sports fraternity from Ghana and Nigeria.
